Fashion and fragrance billboards are not the only ads gracing the skies of L.A. this January, as alcohol, technology, travel and more lifestyle billboards abound this month too. Here's a selection of the eye-catching billboards making us look twice as we pass by.
special Black Sails ad campaign along Sunset Strip, which included cannon installations on either side of the road and even a cannonball fight. It was very inventive and a great way to raise awareness for the new show and the established alcoholic brand.
duo colour ad campaign for Apple's iPhone 5c around the sprawling city streets, which suddenly made the previous campaign feel very dated.
Be sure to check out more drinks and lifestyle ad campaigns at my Daily Billboard blog and come back here soon for another round-up for the latest TV and movie billboards lining the streets of L.A.
Until then, keep your eyes to the sky...