Friday, August 29, 2014

New season fashion billboards filling L.A.'s sky's in August 2014...

In the September issues of fashion magazines, especially Vogue, are the most important issues of the year in the fashion world and go on sale in August. This month there's certainly been an onslaught of stylish Fall 2014 season fashion billboards filling the city skyline (even though the temperatures are soaring in Southern California and there's still plenty of time for Summer looks).

Fashion billboards
Cole Haan horse FW 2014 billboard
In my mind when it comes to fashion advertising just showing clothes is not enough, it's nice when there's a story or interesting visual to engage passersby, like this atmospheric black and white Cole Haan horse rider ad creative.
Prada FW 2014 handbag billboard
This month Prada has switched things up to focus on their latest handbag offering and the burst of colour helps it stand out from the rather bleak setting.
Tom Ford is also focusing on accessories this month with another eyewear ad with features not only female model Gigi Hadid, but also Arnold Schwarzenegger's less muscular model son, Patrick, who you can also see in this Hudson Jeans billboard from 2011.
Marc by Marc Jacobs FW 2014 billboard
One of the most arresting fashion ads this month has to be for the Marc by Marc Jacobs line, which can be found over his flagship Melrose Avenue store. The vibrant redhead and rich combo billboard features Vivian, one of the real-life model winners in the social media competition #CastMeMarc.
In with the new Banana Republic billboard
Banana Republic was another fashion retailer this month debuting its new Fall lines, as it was in with the new for a fresh season at work and play.
Banana Republic Fall 2014 billboard
Plus their new Fall brand advertising continued to feature real life model couples, like those from Banana Republic's True Outfitters Spring 2014 outdoor ad campaign.
Tommy Hilfiger FW 2014 billboard
And Tommy Hilfiger was breaking out the hats and sweaters to look ski chic in this Alpine set billboard.
Burton Outdoors for all seasons billboard
Whilst Burton was also getting ready for the outdoors for all seasons (although looking at those heavy coats and winter hats when it's in the the 90°s outside is making me sweat).
Very Perry Ellis FW 2014 billboard
Male model Mikus Lasmanis was pulling double duty in this stylish Very Perry Ellis Fall billboard, all wrapped up for cooler climes.
Kenneth Cole Look good For Good billboard
This Fall Kenneth Cole will partner with the Take Part website to help to promote the philosophy of style with purpose, raising awareness and supporting charitable projects for Haiti, helping combat homelessness for low income families and veterans, plus supporting documentaries for positive change.
AG Jeans FW 2014 fashion billboard
Meanwhile Daria Werbowy was helping AG Adriano Goldschmied debut their new Fall/Winter jeans collection in the skies of L.A.
Joe's Jeans bare back billboard
And whereas most fashion brands were wrapping up for Autumn, some like Joe's Jeans were stripping off or baring backs at least, for their latest denim looks.
Hale Bob Summer 2014 billboard
One brand that still had the spirit of Summer was Hale Bob, to show off their latest dress and handbag accessories.
Kate Upton Sam Edelman shoes FW14 billboard
Sam Edelman was bringing the sexy back to their designer footwear outdoor ads with Kate Upton in bed in her heels, although it's certainly not as racy as the nearly naked Sam Edelman shoe billboards from 2010.
Aldo Perfect pair Adwoa Aboah FW 2014 billboard
Meanwhile on the more affordable footwear scale Aldo Shoes were debuting their new ad campaign featuring Adwoa Aboah.
Lift It Up Rounderwear billboard
Even though most brands were covering up for Fall, these underwear brands, like Rounderwear were jumping for joy that it was still hot and things were still pert in Summer.
2(X)ist Andre Ziehe trunks billboard
And Rounderwear wasn't the only brand lifting spirits in West Hollywood, as the perfectly proportioned Andre Ziehe was back in trunks for another 2(X)ist underwear billboard.
Calvin Klein Lara Stone perfect fit billboard
Plus Calvin Klein was proving there was something for every palate, with this latest perfect fit underwear billboard featuring Lara Stone.
Wildfox Fit for a queen billboard
Vintage-inspired fashion brand Wildfox seemed to be drawing its inspiration from the French Madame de Pompadour with a hint of Japanese harajuku girl.
Naked Princess lingerie billboard
Plus Naked Princess was showing off its luxury lingerie, and not too much flesh, nearby.
Le Jolie fashion website billboard
Meanwhile fashion website Le Jolie, the online boutique, was making designer style accessible to all with its flex-pay purchase option, so you can buy yourself some pretty now and pay later.
Ringo Starr John Varvatos Peace Rocks billboard
The fashion and music industries have long gone hand in hand, and John Varvatos is certainly one designer who has a strong connection with rock icons, from this latest ad featuring The Beatles Ringo Starr, to billboards featuring rock bands like KISS.
Rolling Stones Zenith watch billboard
And speaking of rock legends, The Rolling Stones were rocking the Sunset Strip this month for Zenith Swiss timepieces, the perfect fashion accessory.
Omega boutique le ville butterfly billboard
Plus Omega was another watch brand advertising along Sunset Boulevard this month, with this slightly more feminine butterfly-themed billboard.
Puma Forever Faster Usain Bolt billboard
Finally, I've leave you with one of my favourite billboards of the month, Olympic sprinter Usain Bolt looks dynamic in this bold Puma sportswear ad creative gracing L.A.'s skyline.

As you can see it's been a busy month for the fashion industry and I'm sure September will see more stylish Fall/Winter ads take to the skies.

For a bit of fun, why not check out what retailers and designers were advertising in their Fall fashion billboards from last year and stay tuned for this August's deluge of new TV show outdoor ads competing for your attention.

Keep it chic people...

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