Tuesday, May 29, 2012

Fashion, drinks and lifestyle billboards around L.A. in May...

Even though I was away for almost two weeks I still managed to capture an abundance of stylish fashion, plus cool drinks and other lifestyle billboards from around L.A. this month. Here's the best of the bunch filling Los Angeles skyline in May.

Fashion billboards
Gay Gap Be One billboard
On of my favourite billboards this month for obvious reasons was this gay-friendly effort from Gap, featuring Broadway's Tony nominated Book of Mormons actor Rory O'Malley and his boyfriend Gerold Schroeder. This mainstream ad from the international fashion brand really is a great advocate for equality.
Gap Be Your Own T special installation billboard
My second favourite also from Gap is their 'Be Your Own T' special installation billboard is a fun, creative and most of all eye-catching.
Guess 30 Sexy Years Claudia Schiffer billboard
This month Guess celebrates 30 sexy years with a new black and white campaign featuring the return of Claudia Schiffer, who helped raise the fashion brand's profile and cemented her supermodel status back in the early 90's with a similar campaign.
HM bikini model 2012 billboard
H&M almost bared all with this busty bikini billboard along Sunset Plaza, whilst Marc Jacobs debuted a new men's swimwear ad above its Melrose Avenue flagship store.
Marc Jacobs Men's swimwear 2012 billboard
Gucci brought the glamour and opulence in time for sunglasses season (although it's always sunglasses season here in L.A.).
Gucci sunglasses 2012 billboard
In fact the stylish fashion brand battled it out with the likes of Chanel and CK Calvin Klein for designer eyewear domination this month.
CK sunglasses 2012 billboard
From one fashion accessory to another, I really like this striking mono addition from David Yurman Jewelry, which steals the usual billboard slot from Tiffany & Co.
David Yurman Jewelry 2012 billboard
New mum Jessica Simpson enjoyed a garden party and a game of croquet to help promote her own fashion line.
Jessica Simpson Spring 2012 fashion billboard
And yet another jeans brand took to the skies, this time Silver Jeans with quite possibly the skimpiest jeans I've seen (but she is in the desert, so it must be hot there after all).
Silver Jeans Spring 2012 billboard
Speaking of denim, here's the jeans for ladies who like wings on their bum, courtesy of Robin Jeans.
Robin Jeans President billboard
Aldo Shoes continued to fool around Sunset Boulevard with another totally bananas billboard.
Aldo Shoes bananas male model billboard
Plus Stuart Weitzman's designer shoes stood out above The Standard Hollywood Hotel this month.
Stuart Weitzman shoes billboard 2012
Hudson Jeans continued with their neon clothes range and I really like this cool Light up the night billboard.
Hudson Jeans Light up night billboard
And Hudson's not the only one employing a mirror image creative with Forever 21's billboard featuring the pink-haired Charlotte Free all over town in May.
Forever 21 Charlotte Free billboard
Finally for fashion, Banana Republic debuted their Summer line starting with this fresh billboard to replace their recent Mad Men Collection ads.
Banana Republic Summer 2012 billboard

Beauty and fragrance billboards
Charlize Theron JAdore Dior perfume billboard
Charlize Theron has great timing as this month not only does she appear on lots of Snow White & the Huntsman movie billboards as the Evil Queen, but she also looking stunning in gold for this J'Adore Dior fragrance billboard.
Chanel Rouge Coco makeup billboard
Meanwhile Chanel's latest makeup model Sigrid Agren almost fooled me this month, as don't you think she bears an uncanny resemblance to Keira Knightley?

Drinks billboards
Hornitos Premium Tequila billboard
Once again it was a merry old month around L.A. with tons of great alcohol billboards including this devilish Hornitos premium tequila ad.
Dos Equis Beer billboard
Apparently Dos Equis Beer's most interesting man in the world is so cool, even his beard has an entourage.
Coors Golden Beer billboard
Coors Golden Beer kept its cool under a waterfall in this suitably vintage great outdoors themed billboard helping to evoke the beer's legendary heritage.
Coke Zero Battleship movie tiein billboard
If you prefer a soft drink Coke Zero teamed up with the Battleship movie with this totally unsubtle billboard. I bet they are not thrilled the film got sunk at the box office.
Pepsi Live For Now billboard
Whilst not to be outdone by invading alien hordes, Pepsi debuted its latest youthful ad campaign with a variety of these vibrant montage billboards all over L.A.
Vitamin Water XXX you're up surfer billboard
Vitamin Water also tried its best to catch your eye and whet your appetite with this saucy female surfer creative.

Financial billboards
Mercury Not a gecko billboard
Mercury Insurance continued their copy only campaign with this witty new ad poking fun at one of its competitors advertising.

Fuel billboards
Dont panic 76 billboard
Meanwhile this 76 gas station ad made me smile, although I'm not sure if I was stuck in a traffic jam trying to get somewhere for a meeting I'd be amused or annoyed by it.

Performing Arts billboards
Cirque du Soleil Iris billboard
Performance troupe Cirque du Soleil continues to promote its movie-themed show with another cinematic inspired creative.

Health and fitness billboards
GNC Live Healthy swimmer billboard
GNC Live Well debuted a second wave of 2012 billboards with a much more overtly sporty theme of swimmers and soccer players, helping to further solidify their position as a sports nutrition and health brand.

And that's all folks for this month. Be sure to keep an eye on Daily Billboard every day for even more great ads and come back soon for a round-up of May's best TV and movie billboards...

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