Monday, May 27, 2013

Fab fashion, drinks and lifestyle billboards around L.A. in May...

Even though I've been on the other side of the pond this month, I still had time to capture an eclectic smattering of fashion, drinks and lifestyle billboards lining the streets of L.A. in May.

Fashion billboards
Beyonce H&M Mrs Carter bikini billboard
First up is Beyonce showing off her post-baby body for her Mrs. Carter collection at H&M. She may be the face of Pepsi, but her body obviously belongs to the fashion retailer in those sexy swimsuits.
Beyonce H&M Mrs Carter fashion billboard
Meanwhile she's also helping Gucci to launch their Chime For Change campaign alongside Frida Giannini and Salma Hayek, designed to raise funds and awareness for girls' and women's empowerment.
Gucci We Chime for Change billboard
Along Sunset Plaza British luxury brand Burberry continue their campaign with Romeo Beckham and a new creative this month.
Burberry Romeo Beckham billboard
And speaking of post-baby bodies, Jessica Simpson is back to promote her own line, no doubt helped by her association with the TV reality contest Fashion Star.
Jessica Simpson SS13 billboard
Calvin Klein continue to promote their Provocations campaign with this new eyewear billboard, just in time for the Summer sunshine.
Calvin Klein eyewear billboard
And Gap kept things simple and bright with their latest ad campaign for their Summer looks.
Gap Be Bright SS13 billboard
And Banana Republic got ready for Summer with their latest stylish collection too.
Banana Republic May 2013 billboard

Fragrance billboards
Charlize Theron J'Adore Voile de Parfum Dior billboard
This month Charlize Theron once more graced Sunset Boulevard's skies with this billboard for Dior's latest fragrance, J'Adore Voile de Parfum.

Drinks and food billboards
Giant Malibu Island Spiced billboard
Malibu spiced things up along Sunset Strip with this fun-loving tropical creative to get passersby in the mood for Summer.
Zing Vodka Red Velvet billboard
And Zing Vodka tried to tempt you with their Red Velvet flavoured vodka.
Heineken When in Rome billboard
Heineken returned to the skies of L.A. to shout about their new Star Bottle shape. I'm no expert on beer but it doesn't look that different a bottle at first glance.
Zico Oomph bodybuilder billboard
Plus Zico Coconut Water was back with a new ad campaign with lots of oomph including this eye-catching bodybuilder creative. If you like this, be sure to also check out Zico's launch copy-heavy billboards.
Sierra Mist Natural Wedding shoes billboard
I totally agree with Sierra Mist Natural's new slogan 'Life's better real' and like this quirky wedding day creative with their 'on brand' footwear. If you like this ad, take a look at last year's billboards for the soda brand.
Ben Jerrys Raspberry Fudge Chunk billboard
Plus Ben & Jerry's returned to the L.A. skyline with another flavour variant in its Greek Frozen Yogurt range.

Technology billboards
Beach golden retriever iPad billboard
Following the previous husky in the snow iPad billboard, this fun creative with a Golden Retriever on the beach appeared in May for the Apple tablet.
Giant Samsung Galaxy S4 billboard
Whilst tech rival Samsung had this super-sized billboard to help launch their new Galaxy S4 smartphone.

Cars and transport billboards
Buick Encore Live large billboard
Out-of-home car advertising is not always all that interesting, but this wall mural for Buick Encore looked cool and had a clever tagline.
Stop the beeping honking 76 billboard
And I continued to smile whenever I saw these anti-car horn creatives from 76 gas stations. I think in the time it took to snap this photo I heard a cacophony of excessive honking around me.

Travel billboards
Giant Mighty 5 Utah billboard
If you were looking for vacation inspiration this month, Utah tried to grab your attention with this giant billboard for its National Parks along Wilshire Boulevard.
Celebrity X Cruises Santorini billboard
Plus Celebrity Cruises tempted you with this stunning image of Santorini and the Aegean Sea for their European cruises.

Arts billboards
Giant Cruel World Bubblehead billboard
Before Samsung appeared on the side of the Sofitel Hotel, this giant Bubblehead wallscape filled the billboard space, which is the brainchild of provocative artist Mike McNeilly.
Demi Moore Brian Bowen Smith photography billboard
Whilst Demi Moore posed for Brian Bowen Smith photography along Melrose Avenue above all the flagship designer fashion boutiques.

Dating billboards
CougarLife breastfeeding jealous billboard
And speaking of women who like younger men, this CougarLife dating ad was certainly the quirkiest of the month and guaranteed to turn heads.

As you can see there was lots to look at in May. Stick around in the days to come for a round-up of the best TV, movie and music billboards around L.A. this month...

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