Monday, January 29, 2018

Fab beauty, fashion and footwear billboards in L.A.'s January 2018 skies...

Not only is the New Year a chance for a fresh new start, but it also holds the promise of a new spring fashion season on the horizon. Here's a stylish collection of fashion and beauty billboards gracing L.A.'s January 2018 skyline.

Beauty billboards
Marc Jacobs Beauty mascara billboard
In the world of cosmetics, Kaia Gerber was applying her Marc Jacobs mascara above his flagship Melrose Avenue store.
Rihanna Fenty Beauty lipstick billboard
Whilst Rihanna was showing off her latest daring Fenty Beauty lipstick colors along the Sunset Strip.
Kylie Cosmetics Jan18 billboard
Plus Kylie Jenner was refreshing her West Hollywood makeup ad creative and throwing shade at passersby.

Fashion billboards
Gucci Ignasi Monreal painting billboard
In the world of designer brands, Gucci was debuting this new fashionable billboard with surreal faux paintings by Spanish artist and illustrator Ignasi Monreal.
Burberry Jan17 billboard
Meanwhile British luxury brand Burberry was wrapped in vibrant colour for the midwinter season.
Ralph Lauren Be anything want billboard
And American designer Ralph Lauren continued to use classic family photos and inspirational quotes to sell his fashion label.
Prada Eyewear Spring 2018 billboard
Plus Prada was showing off its latest luxury eyewear designs in the land where you always need sunglasses, whatever the season.
Guess Jennifer Lopez Spring 2018 billboard
Following newcomer Camila Cabello last fall/winter, Jennifer Lopez is the new face (and booty) of Guess Jeans this spring.
Giant Calvin Klein Our Youth 2018 billboard
They used to have a permanent billboard location along the Sunset Strip in years past, but of late Calvin Klein hasn't had much of presence in L.A., but this month the brand is back in a big way with ads for its denimwear and underwear.
Calvin Klein Our family Kardashians billboard
The outdoor ad campaign is a while family affair with siblings Kaia and Presley Gerber modeling together, plus the Kardashian and Jenner sisters featuring together in multiple ads.
Calvin Klein Our family Kardashians billboard
There's no doubt that Calvin Klein would have paid a fortune for the reality TV stars, but it also keeps the famous family in the spotlight where they want to be.

Footwear billboards
Gigi Hadid Stuart Weitzman footwear billboard
In the world of designer footwear, Gigi Hadid was back in the skies of Sunset Plaza to showcase a new season of boots and shoes from Stuart Weitzman.
Stuart Weitzman S18 footwear billboard
The young model was also joined by seasoned supermodel Kate Moss and male model Jordan Barrett.

As you can see there were lots of fashion and beauty brands trying to turn heads in L.A.'s skies this January, let's see if the trend continues next month.

Watch this space and don't sashay away...

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